City and Community Resource Center – Individual Advocate

​​Meatless Monday is followed by millions of people all over the world, and much of the program’s success can be attributed to individual advocates looking to make a difference in their community. Make an impact in your school, university, town, or workplace by advocating for a Meatless Monday program. We’ve got all you need to get started.

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Become an Ambassador

Learn how you can promote Meatless Monday in any setting by using one of our unique ambassador guides, available for K-12 schools, corporate cafeterias, restaurants, municipal buildings, social media channels, universities, and hospitals.

See Our Community Ambassador Resources

Many communities have already laid the groundwork for successful Meatless Monday programming. Whether through formal legislation, informal proclamation, or financial commitment, there are many existing examples of how Meatless Monday can lead to greater awareness of the benefits of plant-based eating.

Community Case Studies

From the Ground Up: Columbia, South Carolina Adopts Meatless Monday

In Columbia, South Carolina, every Monday is now officially Meatless Monday, thanks to a city proclamation fueled by a partnership with Let’s Meat Less, an organization advocating plant-based eating.

Meatless Monday Challenge: Bedford Community Case Study

In Bedford, New York, a group of volunteers working with the Bedford 2020 organization encouraged restaurants, businesses, hospitals, places of worship, and school cafeterias to offer meatless options on Monday.

How a Small Town Became a Center of Plant-Based Eating

In Needham, Massachusetts, a triumvirate of non-profit organizations decided to take matters into their own hands and start their own version of Meatless Monday.

Middle Schoolers Are Making a Difference with Meatless Monday

Motivated by the drastic and frequent climate events taking place around the globe, the Arora sisters wanted to do their part to combat the climate crisis.

Find More Meatless Monday Resources

Looking for resources for launching a Meatless Monday program in your school, hospital, or restaurant? Want the latest Meatless Monday guides and social media graphics? Find them all at our main resource center.

See More Resources

Want more guidance on starting a Meatless Monday program in your community? Get in touch!

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